The campaign photographed 15 female members of the choir – ranging from a size 0 to size 22 – all wearing Project Gravitas’ new WorkLeisure dresses. The message aims to showcase beautiful, successful women of all races, all sizes, all stages in their lives.
As a token of support for Broadway Inspirational Voices, 10% of all proceeds from the Gravitas WorkLeisure line throughout October will be donated to the organization’s great cause. BIV is a non-profit diverse choir of Broadway artists united to change lives through the power of music and service.
To view the complete BIV campaign, visit: https://www.projectgravitas.com/BIV.html